Last week the CBS sitcom The Big Bang Theory offered a spot-on observation about something funky in the world of cereal. As the brainiac crew of scientists settled into breakfast, astrophysicist Raj (played by Kunal Nayyar) began to rattle off the names of cereal mascots like Tony the Tiger, Toucan Sam and Snap, Crackle and Pop. He had made a startling discovery: All of the mascots are males.
|It's a guy's world|
Inspired by his rant, we headed over to the neighborhood market to do a little research of our own, and we couldn't find one girl cereal mascot on any box. Instead, just as Raj pointed out, the featured characters were Count Chocula, the Trix Rabbit, Cap'n Crunch, the Lucky Charms Leprechaun, Dig'em Frog, and Buzz the Honeynut Cheerios bee, to name but a few. (Ironically, Raj will have trouble telling an actual woman about his discovery, because, in an ongoing joke, he can talk to females only when he's drunk.)More »