Remember when food trucks were for construction workers and college students?
Ashley James/Four Seasons Beverly Hills Red quinoa and yam lettuce burger from the FS Taste Truck
And then tired yuppies discovered them, and then twee hipsters.
Now, apparently, all hell has broken loose. There's a new word in the food truck universe, and that word is fancy.
The Four Seasons Hotels has just debuted its food truck, and it has hit the road.
Think The Beverly Hillbillies, in reverse. The spanking-new truck has trompe l'oeil wood paneling on the sides, shiny gold bumpers and world-class chefs at the wheel.
Known as the FS Taste Truck, the vehicle will be bringing frou-frou food to the masses, starting in Palo Alto (why not?) this past Monday, continuing to San Francisco all of next week, heading to Santa Barbara the week of Sept. 30, back to its hometown of Beverly Hills the week of Oct. 7, in L.A. the week of Oct. 14, in Westlake Village the week of Oct. 21, venturing to Scottsdale, Ariz., the week of Oct. 28 and on to Santa Fe, N.M., the week of Nov. 4.More »