The Best in Restaurant Signage: That One Guy on Yelp, Somewhere, Los Angeles, CA

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Simone H.

Update: According to "Joe Dough" on Twitter, the restaurant is a sandwich place on First Avenue in New York's East Village.

The sign, somewhere (Los Angeles, CA)

In the case of popular restaurants, the odd grumble on the Internet doesn't sway a customer base. In the case of fledgling eateries though, a few brutal Yelp reviews can lead to shutters and a wretched gastropub setting up shop. Undaunted by the risk involved, one local restaurant -- its name remains unknown, though we are hot on the trail -- has decided to wear its harshest criticism on its sleeve. A wooden sign graces the sidewalk outside its doors, and on it, a Yelp diss is emblazoned like a badge of honor:

"Come in and try the worst meatball sandwich that one guy on Yelp ever had in his life."

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How to Eat BBQ: The Best in Restaurant Signage

Categories: Signage

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Guzzle & Nosh
A sign at Smoke City Market
That is how you do barbecue, folks. We're not entirely opposed to barbecue sauce, but we are something of a smoked meat minimalist. Deep down in our salty, withered core, we believe when barbecue arrives glopped over with sauce, it's probably to mask a half-hearted rub or the fact that the meat has not been thoroughly penetrated with tendrils of smoke. Weak sauce -- literally and metaphorically.

Like the good people at Van Nuys' North Hollywood's Smoke City Market, where the beef ribs are "thick as Bibles and black as sin," and the walls are pasted with kitschy, faux-cowboy signs, we think good meat stands on its own. [Just for kicks, a Smoke City photo gallery after the jump.]

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The Best in Restaurant Signage: Thanks, "Jewish People"

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J. Levy
The sign, Northampton
The world is full of restaurant signs warning customers not to do things. Wear a shirt or leave. Order correctly or be yelled at. If your food sucks, don't ask for a refund because you won't get one. With all the negativity, it's refreshing to see an example of restaurant signage that celebrates customers, specifically those of a particular faith. In the case of this, we don't know much about its provenance. Someone snapped a picture somewhere, posted it to Facebook, and subsequently half the Jewish people in America started sending it bouncing through news feeds like a runaway pot-sticker.


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The Best in Restaurant Signage: Doheny Kosher Meat Market

Categories: Signage

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Celia Soudry
Doheny Kosher disclaimer
It was 5 p.m. at Doheny Kosher Meat Market on a Sunday night. We came in through the back door past a "No Admittance - Employees Only" sign. We felt like Lorraine Bracco entering the Copa Cabana for the first time in Goodfellas. There were about ten men bearing large cleavers, chopping away at beef and whole chickens amidst candlelight in accordance with Passover laws. Dozens of carcasses lay in wait to be taken home by one of the many orthodox and kosher customers hovering over the meat counter. One lady yelled out, "Where's the ticket to take for my place in line?" The butcher replied, "There's no ticket. I see you. You wait in line here." The atmosphere was fairly tame for the night before Pesach.

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The Best in Restaurant Signage: Phillips Bar-B-Q

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It was 7:15 p.m. at Phillip's Bar-B-Q on Crenshaw and Adams and the woman paying for her barbecue was excited. As the cashier went through her order ("beef tips. . .1/2 slab of spareribs with hot sauce. . .chicken links. . .greens. . .mac-and-cheese. . .cornbread. . .cobbler. . .") she gave a little gasp after every item was mentioned, letting off a low "ooh" at the end. "What are you doing after eating all this," asked the cashier, laughing as she handed over a stack of brown parcels barely contained in a stretched white plastic bag. "Oh, it'll be over," she said. "I'll call it a night, maybe put on a movie. That's a wrap."

Our order was next ("sliced beef, hot sauce on the side. . .1/2 slab of baby backs, hot sauce on the side. . .greens") and as we stepped up to the window to hand over our debit card, we saw this fantastic sign pasted on to the wall.

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