Top 10 Musicians Who Should Become American Apparel Spokesmodels
American Apparel is the company that everyone loves to hate. Yeah, yeah, they're always under scrutiny for something or other and lately, they've been struggling to survive due to mismanagement and over-expansion. But L.A. needs jobs, and American Apparel employs a lot of people in the city's mostly evaporated garment industry. So maybe enlisting musicians as models and creative directors will bring attention back to the declining brand? With the recent announcement of Will.i.Am's new gig as "director of creative innovation" at Intel and Lady Gaga's collaboration with Polaroid, we were thinking of musicians who could help keep American Apparel alive. Here are 10 musicians that could moonlight as American Apparel Creative Directors (or models):
Anna Webber Tearist's Yasmine Kittles (L.A.) should team up with MNDR (Brooklyn) for a bicoastal AmApp campaign
10. Alaina Moore - Tennis
Tennis' Alaina Moore epitomizes the recent trend of American Apparel's turn towards prepster aesthetic. Her yacht rock aesthetic may have been gleaned from her eight months sailing the world with her husband and bandmate Patrick Riley. Ahoy!
Zola Jesus is shaping up to be the goth Lady Gaga, with her amalgamation of Siouxie Sioux angst with subtle pop sensibilities. Her style follows suit, and as American Apparel's creative director, perhaps she could help them grab a bit of that Hot Topic market. Mope mope mope.
Although she's been off the radar as of late, we still love Santi White. She's crackles with creative energy and a DIY fashion flair that could help keep American Apparel afloat. Not to mention her seeming insatiable appetite for neon sunglasses, which would at least help boost sales.
7. Earl Sweatshirt - Odd Future
They're not even old enough to drink, but Odd Future's tidal wave of hype has gotten critics drunk from the possibilities of this absurd and awesome hip hop outfit. If one member of these crazy yougin'z should be the face of the brand, we think it should be Earl Sweatshirt. And he could even change his name to reflect current trends like Earl "Unisex Flex Fleece Zip Hoody" Sweatshirt.
The U.K. based baroque electro popster Patrick Wolf has a style all his own, and as an American Apparel spokesperson or model, he could keep the brand as cutting edge as his ever changing look. Now that Wolf is engaged to his boyfriend perhaps he can settle down as a married man and enjoy the simple things in life, like salvaging a tanking company.