[Editor's note: Weekly scribe Jeff Weiss's column, "Bizarre Ride," appears on West Coast Sound every Wednesday. His archives are available here.]
Photo courtesy of IHEARTCOMIX Franki Chan
The Iheartcomix offices aren't short on symbolism. For one, the Echo Park event production company and record label operates out of an unfinished underground basement. The location choice makes sense the same way that Scrooge McDuck was fated to conduct business from the inside of a giant money bin.
No sign advertises the existence of one of L.A.'s best independent party-promotion firms. A large wooden door is unmarked, smothered in graffiti, and adorned with metallic-black tree limbs and leaves. If you're inclined, you could say it represents the outward sprawl of Iheartcomix over the last nine years.
There's also a giant pink dollhouse in the bushes outside. I have no symbolism to offer here.More »