As our sister blog The Informer reported yesterday, Interscope Records boss Jimmy Iovine and boss of all bosses Dr. Dre pooled together $70 million they had lying around to establish the USC Jimmy Iovine and Andre Young Academy for Arts, Technology and the Business of Innovation. It will offer students the most badass major imaginable, starting with the incoming class of 2018.
Steve Cohn/University of Southern California L to R: Jimmy Iovine, USC Dean Erica Muhl, Dr. Dre, USC President C.L. Max Nikias
Their press conference at Interscope Studios in Santa Monica yesterday brought out Dre for a rare public appearance; he wore a black suit (no tie) and black patent leather shoes, and was visibly nervous. This despite having his wife Nicole Threatt by his side -- in platinum blonde curls and a small black dress, she posed for pictures and briefly turned the small press gathering into a red carpet affair. In any case, the founding of this college feels monumental; not just for the kids, who will probably invent some amazing gadget that lets you design your garage while streaming music videos on your video games, but for hip-hop itself. For a young genre that can sometimes feel faddy, this is some permanent shit right here: The man who taught us to smoke trees will now have his name on the side of the building. Dre and Iovine spoke with West Coast Sound in an extremely rare interview.
See also: The Making of The ChronicMore »